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The FairPrice Save Every Day campaign has returned for its fifth consecutive year, bringing Singaporeans unprecedented savings opportunities from 12 June to 10 September 2025. With over 400 unlimited vouchers available through the FairPrice Group app and in physical form, shoppers can access more than $1,000 worth of potential savings across a vast range of products.
What sets the FairPrice Save Every Day campaign apart is its unlimited usage policy. Unlike traditional voucher systems that restrict usage to once per customer, these vouchers can be used repeatedly throughout the campaign period. This means regular shoppers can maximise their savings on weekly grocery runs and daily essentials.
The campaign features over 400 unique vouchers covering more than 1,500 products, ranging from fresh produce and household necessities to electronics and personal care items. Customers can redeem these vouchers at all FairPrice outlets, including FairPrice Finest, FairPrice Xtra, and Unity pharmacies, as well as online through the FairPrice platform.
In celebration of Singapore’s diamond jubilee, this year’s FairPrice Save Every Day campaign includes more than 100 specially curated SG60 edition vouchers. These exclusive vouchers offer enhanced discounts of up to $60 on selected items, making them perfect for significant savings on larger purchases.
The SG60 vouchers cover essential categories including rice, cooking oil, and milk powder, alongside affordable indulgences such as chocolates and snacks. FairPrice has also introduced exclusive online vouchers for electronics from renowned brands including Samsung, Xiaomi, and Jisulife, giving tech enthusiasts access to substantial discounts on gadgets and appliances.
One of the most valuable features of the FairPrice Save Every Day vouchers is their ability to stack with existing promotions and discounts. This means customers can combine voucher savings with ongoing sales, weekly promotions, and special discount schemes to achieve even greater value.
Regular discount schemes available for stacking include the daily discount programmes for seniors aged 60 and above (2% on Tuesdays), Pioneer Generation cardholders (3% on Mondays and Wednesdays), Merdeka Generation cardholders (3% on Wednesdays), and Community Health Assist Scheme (CHAS) cardholders (3% on Thursdays for Blue cardholders and Fridays for Orange cardholders).
Additionally, the vouchers can be used alongside CDC vouchers, which are accepted at all FairPrice outlets island-wide. This triple-stacking opportunity allows savvy shoppers to reduce their grocery bills significantly whilst supporting their household budgets.
The FairPrice Save Every Day campaign covers an extensive range of products that cater to different household needs. Fresh produce vouchers include discounts on eggs, with specific offers such as $0.30 off a tray of 10 eggs, making this protein staple even more affordable for families.
For cooking essentials, vouchers provide $0.60 savings on 2-litre bottles of FairPrice groundnut oil or olive oil variants. These substantial discounts on cooking fundamentals help households maintain their meal preparation routines whilst managing food costs effectively.
Beverage enthusiasts can enjoy $0.50 discounts on 1-litre selections, including various tea options such as Lemon Tea with Less Sugar, Oolong Tea with No Sugar, and Peach Tea with No Sugar. During Singapore’s warm climate, these cooling beverages become essential household items.
The campaign extends beyond groceries to cover personal care and household maintenance products. Antibacterial hand soap receives a $1 discount per bottle, supporting families’ hygiene routines whilst providing cost savings.
Oral care becomes more affordable with $10 discounts on Systema Ex Power Rechargeable Toothbrushes, making dental health maintenance accessible. For household cleaning, the vouchers offer $5 discounts on various cleaning products, including trigger sprays and laundry pods in popular scents like lavender and floral.
Specialized products such as hair care receive attention too, with $5 discounts available on premium shampoo and treatment products ranging from 80ml to 545ml sizes. These savings make quality personal care products more accessible to budget-conscious consumers.
The FairPrice Group app serves as the primary platform for accessing and managing FairPrice Save Every Day vouchers. The app provides a streamlined shopping experience where customers can browse available vouchers, apply multiple discounts to their purchase, and complete payments efficiently.
The digital voucher system eliminates the need to carry physical vouchers whilst ensuring customers never miss available savings. The app’s interface allows users to select all applicable vouchers for their purchase, automatically calculating the maximum possible savings before checkout.
For enhanced convenience, FairPrice is introducing a MyInfo integration feature by the end of 2025, which will automatically apply eligible discounts to customer profiles without manual selection. This advancement will further simplify the savings process for regular shoppers.
To maximise benefits from the FairPrice Save Every Day campaign, shoppers should plan their purchases around the weekly “Price Drop, Buy Now” promotions, which offer additional 20% or greater discounts on selected essentials. Combining these weekly specials with Save Every Day vouchers creates optimal savings opportunities.
Consider focusing purchases on FairPrice housebrand products, which are typically 10-15% cheaper than comparable name-brand alternatives whilst maintaining quality standards. These products, sourced from over 20 countries and meeting international certification requirements, provide excellent value when combined with campaign vouchers.
Regular shoppers should also time their visits according to applicable daily discount schemes, ensuring they benefit from senior, Pioneer Generation, Merdeka Generation, or CHAS discounts alongside their voucher savings.
Since its launch in 2021, the FairPrice Save Every Day campaign has demonstrated growing popularity amongst Singaporeans. In 2024, the campaign delivered close to $1.4 million in savings to customers, representing the highest savings total since inception. The expansion to all FairPrice stores and the app resulted in nearly 50% increased redemptions, showing strong customer adoption.
Popular voucher categories consistently include laundry detergent, dairy products, fresh fruits, seafood, and beverages, indicating the campaign’s success in addressing everyday household needs. This data reflects how the initiative effectively supports Singaporean families in managing their essential expenses.
The FairPrice Save Every Day campaign represents FairPrice Group’s commitment to keeping daily essentials accessible and affordable amid global economic challenges and persistent inflation. By offering unlimited, stackable vouchers across diverse product categories, the campaign empowers customers to maintain their standard of living whilst achieving meaningful savings on their grocery budgets.