Singapore is roaring with excitement as the live-action adaptation of How to Train Your Dragon takes flight across the island nation in 2025. The beloved DreamWorks franchise has captured hearts worldwide, and Singapore is pulling out all the stops to celebrate the film’s theatrical release on 13 June 2025.
The 2025 live-action version of How to Train Your Dragon marks a significant milestone as DreamWorks’ first venture into live-action filmmaking. Director Dean DeBlois, who helmed the original animated trilogy, returns to bring the mythical isle of Berk to life with real actors and cutting-edge visual effects. The film stars Mason Thames as Hiccup and features Gerard Butler reprising his role as Stoick the Vast.
Critics have noted that whilst the live-action adaptation remains remarkably faithful to the 2010 animated original, it successfully captures the compelling core story of Hiccup’s friendship with Toothless the Night Fury. The film has already garnered positive reviews and has grossed $206 million worldwide, becoming the tenth-highest-grossing film of 2025.
One of the most ambitious How to Train Your Dragon events in Singapore takes place across multiple CapitaLand malls from 30 May to 29 June 2025. This elaborate celebration brings the Viking world of Berk directly to Singaporean shoppers through two distinct experiences.
The centrepiece of the CapitaLand activation is a remarkable 15-foot-long Toothless Touring Truck that travels across five different mall locations throughout June 2025. This mobile attraction offers visitors the Viking Puzzle Quest, where participants crack location-themed riddles to unlock special rewards. The truck’s itinerary includes:
From 9-29 June 2025, Bugis+ Level 2 Atrium transforms into an immersive Viking village experience. This elaborate setup features the Dragon Training Arena, where brave visitors tackle four thrilling mini-challenges inspired by the How to Train Your Dragon series. These include Hookfang’s Fire Run through swinging fire traps, Meatlug’s Boulder Lift strength challenge, Barf & Belch’s Tangle Escape rope maze, and Stormfly’s Precision Strike target practice.
The village also offers craft workshops, photo opportunities with immersive set pieces, and a pop-up store featuring exclusive How to Train Your Dragon merchandise. Successful completion of any two obstacle challenges earns visitors a chance at the sure-win lucky draw, with prizes including Toothless Squishy toys, coin pouches, and themed packet drinks.
Fast-food chain Burger King Singapore has partnered with DreamWorks Animation to offer an exclusive toy promotion running from 2 June 2025. Customers purchasing King Jr. Meals receive one of six unique dragon toys whilst stocks last. This collection features miniature representations of beloved dragon characters from the films, including:
The toys are designed to capture the imagination of fans young and old, featuring various poses and vibrant colours that enhance both collectibility and play value. Given the popularity of How to Train Your Dragon merchandise, these limited-edition toys are expected to sell out quickly across Burger King outlets islandwide.
Singapore’s cinema chains are showcasing the live-action How to Train Your Dragon film with multiple daily screenings. Major cinema operators are offering the 2 hour 7 minute film in various formats, including IMAX presentations for the ultimate viewing experience. The film’s PG rating makes it suitable for family audiences, contributing to its broad appeal across Singapore’s diverse demographic.
Whilst Universal Studios Singapore doesn’t feature dedicated How to Train Your Dragon attractions, the theme park’s existing dragon-themed rides have gained renewed popularity following the film’s release. The Enchanted Airways roller coaster, featuring dragon-themed cars, provides visitors with their own dragon-riding adventure. This family-friendly attraction allows guests to climb on a dragon’s back and soar through the park’s Far Far Away zone.
The timing coincides perfectly with Universal Studios Singapore’s recent expansion, including the new Minion Land that opened in February 2025. This addition has revitalised interest in the theme park, making it an ideal destination for families celebrating the How to Train Your Dragon phenomenon.
The How to Train Your Dragon events across Singapore demonstrate the film’s significant cultural impact on local audiences. The franchise’s themes of friendship, understanding, and bridging differences resonate particularly well in Singapore’s multicultural society. The various activations, from shopping mall experiences to collectible toys, create multiple touchpoints for fans to engage with the beloved characters and storylines.
Local businesses have embraced the How to Train Your Dragon theme as an opportunity to create memorable experiences for customers whilst driving foot traffic and sales. The success of these partnerships reflects Singapore’s position as a key market for international entertainment franchises in Southeast Asia.
With the live-action How to Train Your Dragon proving successful both critically and commercially, a sequel is already scheduled for release on 11 June 2027. This suggests that Singapore audiences can expect continued engagement with the franchise, potentially leading to even more elaborate events and partnerships in the future.
The 2025 celebrations across Singapore have set a high standard for how international film releases can be integrated into local entertainment and retail experiences. As the How to Train Your Dragon universe continues to expand, Singapore has positioned itself as a dynamic market ready to embrace and celebrate beloved storytelling through innovative activations and community engagement.