Umm Al Qura Unveils SAR 50 Billion Growth Strategy and Launches SAR 6 Billion Masar Gardens Project in Makkah

As part of this strategy, the company unveiled Masar Gardens, a new mixed-use urban destination in Makkah with an initial infrastructure and land investment of approximately SAR 6 billion. The project spans 1.2 million square meters and is expected to be developed over a five-year period.

The new strategy targets expanding Umm Al Qura’s development portfolio beyond its flagship Masar Destination, with future projects planned across Makkah, Jeddah, and Madinah. The company aims to create a diversified portfolio of urban destinations valued at exceeding SAR 50 billion while attracting new investment opportunities and strategic partnerships.

Yasser Abuateek, Chief Executive Officer of Umm Al Qura for Development and Construction, said the company is leveraging its proven development expertise and institutional capabilities to deliver long-term value for investors, communities, and the wider economy.

Masar Gardens will feature residential, commercial, hospitality, and public-use components supported by extensive infrastructure, green spaces, pedestrian pathways, and modern mobility solutions. The project is designed to contribute to Makkah’s long-term urban development objectives while enhancing quality of life and strengthening the city’s attractiveness as an investment destination.

The announcement reflects the company’s broader vision of developing scalable urban destinations that support Saudi Arabia’s economic diversification ambitions and create sustainable growth opportunities for local and international investors.

Hashtag: #Development #SaudiArabia

https://www.ummalqura.com.sa/en

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